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Selling Guide

Learn how to create great listings, price items effectively, and manage your auctions on Soko marketplace.

Creating a great listing

How to make your items stand out and attract bidders

Choose a clear, descriptive title that includes key details
Write a detailed description mentioning condition, age, and features
Be honest about any flaws or damage - transparency builds trust
Include dimensions, brand, model number if applicable
Mention pickup location and any delivery options
Set a reasonable starting bid to encourage participation
Choose the right category for maximum visibility
Add relevant keywords that buyers might search for

Taking great photos

Photography tips to showcase your items effectively

Use natural lighting whenever possible - avoid flash
Take photos from multiple angles (front, back, sides, close-ups)
Show any damage, wear, or flaws clearly
Include size references (coins, rulers) for scale
Clean items before photographing them
Use a plain background to make items stand out
Take close-up shots of important details or features
For clothing, lay flat or use a hanger for best presentation

Pricing strategies

How to set starting bids and reserve prices

Research similar items to understand market value
Start with a low bid to encourage early interest
Consider setting a reserve price for valuable items
Factor in your minimum acceptable price
Look at completed listings, not just current ones
Account for seasonal demand and timing
Price competitively but don't undervalue your items
Consider "Buy It Now" for items you want to sell quickly

Managing your auctions

Tips for successful auction management

Respond promptly to bidder questions
Monitor your listings and update if needed
End auctions at optimal times (evenings/weekends)
Use auto-extend features to prevent last-second losses
Keep track of all your active listings
Be prepared to communicate with winners quickly
Have packaging materials ready for items that need shipping
Stay professional in all communications

After the auction

What to do when your item sells

Contact the winning bidder within 24 hours
Arrange payment method and pickup/delivery details
Provide clear instructions for meeting location
Be flexible with pickup times when possible
Package items securely if shipping is involved
Meet in safe, public places for transactions
Bring the item exactly as described in the listing
Leave feedback for the buyer after successful transaction

Building your reputation

How to become a trusted seller on Soko

Always be honest and accurate in your descriptions
Respond to messages quickly and professionally
Package items carefully and securely
Meet buyers promptly and at agreed locations
Honor all agreements and commitments
Resolve any issues fairly and quickly
Encourage satisfied buyers to leave positive feedback
Learn from any negative feedback to improve

Keys to Selling Success

Great Photos

Clear, well-lit images from multiple angles

Honest Descriptions

Detailed, accurate information builds trust

Smart Pricing

Research market value and price competitively

Great Service

Quick responses and professional communication

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